Catherine Seitz is the Marketing Director for MiddletonRaines+Zapata (MRZ) CPAs. She oversees all marketing efforts for the firm, with a particular focus on content marketing and strategy. Having begun her work life as a writing consultant at her university’s writing center in college, followed by stints as a freelance writer and assistant at a start-up digital marketing agency, she enjoys the art of telling stories and growing a marketing presence from the ground up. Catherine joined MRZ in its second year of business as a marketing department of one and built a marketing presence with the use of HubSpot, focusing on low-cost efforts, social media publishing, and content marketing. MRZ has been named to HBJ’s Best Places to Work List three years running and was named IPA’s fastest-growing firm in its category in 2015.