Steven Mapes is the Assistant Sales Director for Checkpoint Marketing for Firms. Since joining Thomson Reuters several years ago, he has served as a key player in the development of marketing solutions for accounting firms. Steve’s key areas of focus are overall marketing planning, niche content utilization, social media strategies and social selling techniques. He works closely with firms to target key growth areas, improve lead generation and implement successful marketing technology. With a background in coaching, recruiting, training and marketing, Steve advises firms of all sizes how to reach their goals through viable, forward-thinking marketing and business development strategies.